Awards: Cannes Lions, Shortlist (Print)

 

Brand: Kellogg’s Bran Flakes, Agency: Leo Burnett London, UK, CD: Don Bowen, AD: Bernd Claußen jr, CW: Toby McMillan, Client Service Leader: Rob Cooling, Photographer: Sam Barker, Media Use: 6 Sheet Poster, Press, Published: 2008, UK, Background: A testimonial featuring the multiple gold medal winning Olympic cyclist, Sir Chris Hoy.